Philips Sr. Field Marketing Manager, Software Solutions - Sleep and Respiratory Care in Home Worker, Massachusetts
Sr. Field Marketing Manager, Software Solutions - Sleep and Respiratory Care
“As healthcare continues to move outside the hospital walls and into our homes and everyday lives, there’s only one way to achieve better outcomes while keeping costs under control. And that’s by connecting home care providers, physicians, and payers to patients and each other across the entire care continuum – from hospital to home. To help respiratory patients live longer, stronger, and healthier lives.”
We challenge you as a Senior Field Marketing Manager to strategically position Philips Sleep and Respiratory Care’s (SRC) new cloud based solution, Care Orchestrator, and its services to our customers. Care Orchestrator is SRC’s unifying Cloud application powered by the Philips Digital HealthSuite Platform.
You will report into the Sr. Director, Field Marketing, North America SRC Business. This is a remote based role.
Key Areas of Responsibilities
Understand and anticipate customers’ needs and strategically position products/solutions to generate demand for the field sales organization.
Support and collaborate with internal partners (sales organization and BIU product teams), external customers (Distributors, DMEs, clinicians, end-users), and industry influencers/KOLs to deliver on annual AOP sales and profitability targets
Collaborate with BG Marketing Shared Service functions including Marketing Communications, Channel Marketing, Market Intelligence, Reimbursement/Payer Relations and Pricing to ensure efficient ways of working to maximize BG Marketing’s contribution to Americas’ SHR business
Collaborate across markets and BGs to leverage market solutions
Generate demand in new and existing markets
Manage and drive campaigns in respective geographies to promote products and solutions
Gather local market and customer insights, and feed information back to BIU/BG Marketing
Support Product Managers in the launch/introduction of new solutions and enhancements developed by the BIU to the local market
Manage local market events to deliver high ROI (Trade Shows, Roadshows, Customer Business and Clinical Training Activities)
Identify, and manage relationships with local market stakeholders
Drive BMC business planning, in coordination with finance
New market/new channel development –Direct to Consumer Marketing to drive greater brand preference
Pricing Management Support: Support Product Managers (PMs) and Sales in setting and adjusting local prices to maximize value capture
In concert with Pricing Director and Strategic Marketing Program Manager, conduct price realization analytics and pro-actively report and escalate issues in value capture
Expense management to meet budget targets
Reduce spend on literature expenses
Control launch expenses
Utilize strategic and cost effective advertising
Manage travel and entertainment expenses
Preferably 2-5 years of experience in marketing experience with a proven record of driving Revenues and sales growth/market share (downstream with upstream knowledge)
Experience with Software Solutions
Demonstrated leadership skills to act as team leader for peers
Strong analytical skills
Able to diagnose and solve problems on ad hoc and process basis
Desire to think creatively, out-of-the-box, and to innovate
Proven ability to work successfully in multidisciplinary program team environment, coupled with experience supporting customers and sales teams
Highly driven, self-motivated, entrepreneurial, and goal oriented
Ability to motivate large marketing and sales organizations for the promotion of related products and services
Excellent presentation and written skills
Ability and willingness to travel.
- Sales and/or clinical background in Healthcare/Home Healthcare Industry.
Do you want the opportunity to take your career to the next level in a global organization backed by a stable 120 year legacy of innovation? Here, you’ll go as far and as wide as you aspire. We make sure of it through support of a formal development planning process, as well as countless opportunities to expand your knowledge and skill set through resources such as the Learning@Philips program, tuition reimbursement and/or mentor relationships.
Take the next step in your career and apply online. Sr. Field Marketing Manager. Job ID: 214955. Philips Careers Website at http://www.usa.philips.com/about/careers/index.page
Not yet ready to apply? That’s okay! Learn more about us by joining our Talent Network on LinkedIn or following us on Twitter at @PhilipsJobsNA at http://www.twitter.com/PhilipsJobsNA .
Philips is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex (including pregnancy), sexual orientation, gender identity, national origin, genetic information, creed, citizenship, disability, protected veteran or marital status.
As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.